Handing out multiple business cards for distinct ventures you’re involved in can be effective, but it’s key to be mindful of the context and the individual you’re interacting with.
Begin by sharing the business card most relevant to your ongoing conversation. If the dialogue evolves to encompass other areas of expertise or interest, feel free to introduce the second card.
This approach is not just about disseminating information; it’s about making meaningful connections based on mutual interests or needs. So, the goal is to provide value in a clear, unambiguous manner.
I’m involved in a lot of things. It’s not unusual for me to have five or more different business cards on my person at a business networking event.
I have a card for my main business, which would be the primary one I would exchange. As I dig deeper in conversation, I have additional cards I can produce and pass on. This would include a couple other of my different business cards.
If I find someone is interested in getting more connections, I will ask them if they are a morning person. If they are, I will give a card inviting them to my breakfast referral marketing club.
If they do presentations and could use some polish, I will give them a card inviting them to my Toastmasters club.
For further discussion of business & personal networking, visit the Live For Excellence Book Store for the following publications:
52 Power Networking Tips: How to Network Like a Pro
Blow Your Own Horn! Personal Branding for Business Professionals
You’re Hired! Leveraging Your Network: Job Search Strategies That Work
Power Networking For Shy People: How to Network Like a Pro
Rae A. Stonehouse is an author, speaker, and self-publishing consultant dedicated to helping others embrace constant improvement and overcome challenges. With over 40 years of experience as a Registered Nurse in psychiatry and mental health, Rae brings a wealth of knowledge and passion for self-development to his writing and presentations.
As a 25+ year member of Toastmasters International, Rae has systematically built his communication abilities and self-confidence to share his insights as an author and speaker. His self-help books and personal development presentations aim to have conversational one-on-one connections with readers and audiences.
Rae is known for his wry sense of humor and sage advice delivered in a relatable coaching style. After four decades as a nurse, Rae has rewired rather than retired, actively writing and pursuing public speaking. He strives to share lessons learned to help others achieve personal and professional growth.